Strategic objectives and innovations for a promising future

Strategic objectives and innovations for a promising future

At ALLEN, our passion for construction drives us to strive for excellence at every stage of our projects. With over 75 years of experience, we have built a solid reputation as a contractor specializing in all areas of construction, including process mechanics, concrete forming, civil engineering and drilling. Today, we would like to share our strategic initiatives and objectives for the coming years, which will guide our growth and innovation.

Short-term objectives: Dominate the water market

For the next 1-2 years, ALLEN is targeting significant growth in the water market. We are also committed to developing strategic relationships in a hybrid mode as general or specialized contractors, covering all our departments and our service offerings.

These initiatives are crucial to consolidating our market position and expanding our presence, particularly in the private sector through strategic acquisitions.

Alignment with our mission and values

Our strategic objectives are in perfect harmony with our mission to become the market reference and partner of choice for all your projects in our areas of expertise. It also aligns with our core values: collaboration, trust, excellence and respect

These values guide our every action and decision, ensuring that we maintain the highest standards of quality and service.

Measuring our success

To measure the achievement of these objectives, we will focus on our organic growth. We aim to position ourselves as a key player in the water market and to extend our influence across our entire range of services.

Long-term vision: Expansion and diversification

In the longer term, ALLEN plans to double the size of the company over the next 5 to 10 years. This growth will be accompanied by a diversification of our expertise and markets, establishing a solid platform for years to come. To achieve these ambitious goals, we are implementing strategies such as the development of the ALLEN 2.0 culture, providing a stimulating work environment that enables the full development of our in-house talent, promoting employee retention and the recruitment of key resources.

Innovation and growth strategies

To maintain our growth and stimulate innovation, we are focusing on diversifying our customer base towards the private sector, highlighting our diversified service offering and that of our sister companies within the Thornhill Capital group. In addition, the digitization of our processes will be crucial to simplify our working methods, ensuring fluidity and transparency in our communications based on proactive management and active listening to our customers’ needs.

Overcoming challenges

We anticipate that recruitment and retention will be major challenges. That’s why we invest heavily in our ALLEN 2.0 culture, creating a pleasant and stimulating working environment to attract and retain talent. We are convinced that applying our values daily will create a positive working environment where everyone can contribute, to the full extent of their talent, to the company’s success.  

Expanding into new markets

As for geographic expansion, we see plenty of opportunities in Quebec in the short to medium term, so there’s no immediate urgency to explore other markets unless a significant opportunity arises. Our primary targets include the private market for commercial and industrial buildings and the industrial market already served by our sister companies.

Competitive advantages

To conquer these new territories, we will emphasize the excellence of our work and our position as the partner of choice for all our customers. Our expertise, commitment to quality and capacity for innovation set us apart from the competition, enabling us to continue to grow and prosper.


In conclusion, ALLEN’s strategic objectives and innovations are designed to propel us into a promising future. We are determined to achieve these goals through our passion for construction, our commitment to excellence and our ability to continually innovate. Stay tuned to follow our progress and discover how we continue to transform the landscape of civil engineering and construction.

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